4 PILLARS
4 Pillars is a Canadian Firm that helps people get out of debt and set a path towards a better life.
Over the last five years we have generated 1500+ leads and over 150 clients for 4 Pillars Victoria through Google and Facebook advertising.
Specialized landing pages, relatable creative, & a dynamic approach to media buying are the main tools we use day in and day out to help 4 Pillars reach new people and lift them out of debt
Rather than flooding people with more of the same, it’s about crafting messages that resonate.
Our proven system for 4 Pillars encompasses:
- Professional copywriting
- Bespoke graphic design
- UGC Video Creative
- Leveraging segmentation technology
- Precision-timed automation
- Rigorous A/B testing
- Localized Media Campaigns
Bone Creative
Bone Creative is a local design & branding partner. We have partnered on several projects and shared our success by combining their excellent design and branding skills with our media buying and creative ideation. One of the projects in which we partner is a local tours company that sells tickets online and advertises on paid social – META & TIKTOK – and paid search – Google.
Our proven methods have led to a 13X ROAS on Meta ads and 9X ROAS on Google ads over a period of 7 years working together.
Amazing video creative, well tailored and focused retargeting offers and an amazing products/ services have led to our continuous success with Bone’s clients.
Our proven system is a dynamic force, encompassing:
- Full funnel Media Buying Strategy
- Bespoke graphic design
- Video Ads & Creative Ideation
- Leveraging segmentation technology
- Precision-timed automation
- Rigorous A/B testing
- Enhancing customer retention
Sparta Finance
SPARTA FINANCE is a Canadian Automobile & Leisure Vehicle Dealership & Financing Center.
Our creative, media buying, and marketing strategy have generated over 14,000 leads at an average CPA of $10 for $206,000 spent.
Understanding our client’s demographic and producing the adequate creative for them has been the secret for our success and theirs. Meta is the only place where they do any advertising.
Oliver Care
Oliver Care is a personal care brand that makes all its products free of EDC substances. We are very proud to partner with them, and although this is a new venture, their growth has been exponential.
Our full funnel marketing strategy takes into consideration all channels and uses the most cost effective traffic channels to build retargeting and email marketing audiences. Our email and sms flows then convert our best prospects and the sales volume and new customers count keep growing month over month.
Email and SMS communications often receive a bad reputation as spam, but that’s not their full story. When thoughtfully sequenced and expertly crafted, an Email & SMS campaign possesses the power to sway purchasing decisions and foster lasting customer loyalty.
Rather than flooding inboxes with more of the same, it’s about crafting messages that resonate.
Rave Coffee
Rave Coffee is a DTC coffee company in the UK. We manage their Amazon, TIKTOK, META & Google Ads. Our main focus is new customer acquisition growth which has been consistently 15% or better YOY for every month in 2024. We achieved this with scroll stopping creative on Meta and best practices on Google ads – making sure the full funnel is represented in the account structure.
WOODARQ
Over the last year, WOODARQ has expanded their product line, primarily driving sales through Meta ads in the United States. We’ve been able to consistently generate them a 3+ ROAS, taking their business to new heights. We also develop new creative (Video, Photography) for them which have proven to be quite successful.
Fawcett
The emphasis was to grow online revenue while maintaining and increasing retail success.
Our partnership has led to a 77% increase in online revenue while maintaining the same return on ad spend and total revenue increase of 31% with no change in budgets. The ad on the left has a current online return on adspend of 28.35 ROAS over the last 30 days.
Bubble Skincare
Bubble Skincare is a Gen Z beauty brand that has exploded over the last 14 months. As part of their huge success, they were selected as a licensee partner for the Disney Pixar Film Inside Out 2. Pointblank successfully executed the media buying needed for the IOU2 line campaign (May, June 2024). Coordinating successfully with all stakeholders.
Challenge West – VCRC
Victoria City Rowing Club holds a annual regatta which is used to fundraise money for the club. The regatta had lost attendance and had no corporate sponsors.
We took on the organization of the regatta pro-bono, obtaining 5 newsponsors for it and increasing attendance and total revenue by 35% YOY.
Overall, the regatta was a success comercialy Rather than flooding inboxes with more of the same, it’s about crafting messages that resonate.
We Produced:
- 5 new sponsorship deals
- Organized event volunteers
- Organized scheduling, entries, officials.
- Set up and take down Race packages & awards.
- Sponsorship deliverables
